Services

Unlock Smarter, Faster Growth with the Global Industry Experts

Tailored Expertise for CPG and Retail

In a time when brand loyalty is fractured, margins are squeezed, and competition is both local and global, Intent AI helps you regain control. Led by the creators of Category Management and fueled by proprietary AI, we help CPGs and retailers identify what matters most—and act on it.

Our consulting services are purpose-built for today’s growth challenges. Whether you’re revitalizing core brands, building a smarter innovation pipeline, or reclaiming retail differentiation, we bring the strategic frameworks, technical tools, and experienced operators to make it real.

From North America to Europe to China, our global team partners with leading manufacturers and retailers to embed sustainable growth strategies that work—across markets, across channels, across categories.

For ManufacturersFor Retailers

For Manufacturers

Reignite Brand Growth with Next-Gen Strategy and Insight

Today’s pressures demand more than optimization. You need a new approach to unlock real, sustainable growth. We help you drive growth with precision—from the shelf to the screen.

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Next Generation Category Management

Implement the industry’s most advanced 13-step framework to regain category leadership and align with your retail partners.

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Growth Platform Identification

Use consumer/shopper segmentation and behavioral modeling to define where your brands should play—and how to win within each retailer.

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E-Commerce Excellence

Optimize assortments, pricing, and retail media with AI-assisted insights that convert digital engagement into measurable performance.
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Insight Engine Development

Build a proprietary system that curates business questions, synthesizes data, and identifies what drives consumer and shopper behavior and brand growth.

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Joint Business Planning

Equip your teams to become indispensable strategic partners with clear frameworks, value stories, and collaborative planning tools.

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Everyday Execution: Price, Promo, Assortment, Personalization

Maximize conversion and loyalty by refining every lever across touchpoints—online and in-store—with insight into what truly matters to your Most Valuable Segments (MVS).

For Retailers

Win Every Trip. Lead Every Category.

Retailers face shrinking margins, fragmented shopper journeys, and inconsistent execution. We help you:

  • Diagnose underperformance using synthetic data and customized and localized shopper journey analysis
  • Localize pricing, promotion, and assortment at scale with store-specific insights
  • Gain real-time visibility into shopper expectations via proprietary research
  • Improve supplier collaboration through AI-powered Joint Business Planning tools
  • Embed consistency and speed across your merchandising and analytics teams

Redesign your value proposition to better serve today’s—and tomorrow’s—shoppers.

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Strategic Category Management Process & Implementation

Modernize your internal category management processes with a step-by-step roadmap, powered by AiRICA, to align teams and accelerate growth.
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Retail Differentiation Strategy

Identify your most defensible platforms for growth and build categories that shoppers associate uniquely with your brand.
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Vendor Collaboration & JBP Training

Reframe how your teams partner with manufacturers to co-create growth strategies rooted in shared insights, not just trade funds.
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Omni-Channel Shopper Insights

Understand the complete journey across banners, digital platforms, and third-party fulfillment—and respond in real time.
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Assortment, Pricing, Promotion, and Placement Optimization

Leverage data and AI to fine-tune the core elements of your value proposition—where it matters most, to who matters most.
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E-Commerce & Digital Shelf Leadership

Align your physical and digital merchandising strategies and leverage AiRICA to drive conversion and loyalty on every platform.

Let’s Build the Future of Growth—Together.

Wherever you operate—from Chicago to Shanghai to Cologne—we’re ready to roll up our sleeves and work alongside your team. Book a complimentary 30-minute session with one of our global experts, including Dr. Brian Harris, and discover how Intent AI can accelerate your next chapter.
Book a free strategy consultation